Digital Marketing & Online Distribution made easy
Reach new types of customers through short- and long-term digital strategies to look your best in front of every client and to improve your online reservations.
Enhance Your Online Presence
Focusing on enhancing your digital presence wherever possible online, the digital team optimize the texts, photos, imagery and design to ensure that partner hotels appear fresh, bookable and appealing to potential visitors presented in the languages that are of interest to the people booking. Fashions, styles and presentations change – photographs taken with the wrong lens or only a few years old can in some cases look dated and have an impact on the overall impression of the hotel – and therefore the conversion to booking.
Understand Your Guests
Creating dialogue with an existing following and potential visitors ensures that the hotel is always relevant to the target audience, even more so in times where travel is restricted. More than ever, national business is of high importance and RegiÔtels is expert at dissecting the population to target the key potential feeder markets through analysis of your website and social media data. It is important not to use your online channels to simply push news about a menu – this does not encourage much new business. The experiences, opportunities and memories need to be focused on to ensure that there is a booking converted from all online channels.
Your Own Digital Team
Creating engaging content can be the difference between an active and engaged social media page and tumble-weed online. Growing the social media following with quality creative content leads to a better ranking of the hotel, to better awareness of the property, and to new business. RegiÔtels provides independent hotels with a dedicated digital marketing team so that your hotel can stand out when it comes to competing with established brands and larger players in the tourism industry.
More Direct Bookings
The core aspects of the digital team’s offering concern passive digital marketing are included in the packages and pricing offers, but there are also à la carte services that can be established in the shortest possible time frames and can be useful for content creation promoting ad-hoc events or other elements of the hotel. We help you reach new types of customers by creating compelling digital advertising campaigns, modern websites, and making you look your best from social media to Online Travel Agencies. We create long-term online presence strategies to tell the right story and increase your direct bookings.
Discover our offers
The All-Inclusive Offer
Our full package focuses on all our services, including:
▷ Revenue management and customer segmentation
▷ Digital marketing and technology infrastructure
▷ Direct sales activities and international representation
The Digital Offer
Reduce your commissions on online travel agencies and increase your direct bookings:
▷ Booking engine and channel manager set up
▷ Website creation, translation, and maintenance
▷ SEO review and traffic analysis
▷ Advertising campaigns
▷ Email database maintenance
Make your own offer
Combine our services and create an offer that fits your project:
▷ Do you need help with social media?
▷ Representation at B2C fairs?
▷ Revenue consulting?
Let us know what you need!
How does Digital Marketing work?
- Google My Business review, for example replacing any photos that are either not optimal or those featured with logos of others removed.
- Google Analytics (GA) Review - Creation of guidelines. If RegiÔtels has control over the hotel website, a full integration of GA is included.
- Facebook & Google Ads; Development of advertising campaigns aimed at increasing direct bookings, growing social media following and interaction, acquisition of new emails for the hotel’s database, and other goals to be established according to the property’s needs.
- Increase hotel online visibility (across all channels) with creation and diffusion of online adverts, flash sales, e-campaigns, …
- Set-up and management of new distribution systems or booking channels (GDS, new Online partners etc.)
RegiÔtels is a partner of WebÔwat
WebÔwat assists you in developing your creative solutions with clear objectives to succeed in reaching your goals and to obtain greater success with each of your projectsVisit WebÔwat
WebÔwat takes over all aspects of content to optimize your return on investment, from editorial planning to experience design.
WebÔwat helps businesses leave a mark on the web from the concept of the page to the delivery of year-long updates.
WebÔwat develops your online presence by optimizing your channels, managing engagement, and growing your following.